SermonStudio
Sermon Moves According To Listener Reaction
Preaching
The Preacher's Edge
Sermon Structure From Congregational Reaction
Down through the years, those who have given effective speeches have done so because they followed an old and simple formula based on audience reaction. It can give us our edge in preaching today. Already in 1935 Richard C. Borden was explaining the listener's laws for speech organization with a formula of how the audience felt and the steps the speaker should take to cope with those feelings. He claimed, "It is so simple that you can write it on your thumbnail:
1. Ho hum!
2. Why bring that up?
3. For instance!
Down through the years, those who have given effective speeches have done so because they followed an old and simple formula based on audience reaction. It can give us our edge in preaching today. Already in 1935 Richard C. Borden was explaining the listener's laws for speech organization with a formula of how the audience felt and the steps the speaker should take to cope with those feelings. He claimed, "It is so simple that you can write it on your thumbnail:
1. Ho hum!
2. Why bring that up?
3. For instance!
