Emphasis Preaching Journal
What's in a name? asks...
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"What's in a name?" asks Shakespeare in Romeo and Juliet. Then he continues, "A rose by any other name would still smell as sweet." Well, a rose doesn't care what it's called, but names and titles are tremendously important to people. Big corporations spend significant time and money on the "name game," trying to get just the right name for a new product. Sometimes, in spite of their best efforts, they get it wrong. Chevrolet thought "Nova" was a pretty good name for a car -- and maybe it was.
