Emphasis Preaching Journal
Dave Thomas, a Columbus, Ohio...
Illustration
Dave Thomas, a Columbus, Ohio, businessman, had a great idea of making old-fashioned hamburgers that he thought people would like even better than the hamburgers produced by McDonald's and Burger King. He had the idea and the experience, but he needed a name, a logo, to symbolize his new venture. He thought of using one of his children's names, but as he thought of them none of the names rang a bell -- Pam, Kenny, Molly, Melinda, or Lori. He thought that nothing would be more appealing to him than to have an advertisement showing a little girl, smiling and rosy-
