Emphasis Preaching Journal
Tall order
Commentary
Basketball fans who are thirty years old or older will remember watching Michael Jordan at his prime. And, in all likelihood, they will also recall the Gatorade advertising campaign built around him in 1992. The theme of the campaign, and the recurring motif of its catchy theme song, was "Be like Mike." The television commercial featured video of Jordan's fabulous feats on the basketball court, interspersed with winsome footage of him being playful, as well as children and youth on playgrounds and basketball courts striving to do what he does.